AAR Group - Establishing the relationship

Having spent a lot of time and energy on winning a piece of new business, it's often tempting to relax and feel that the job has been done or just rush ahead in the initial frenzy of winning and wanting to get started. In our experience, this can be extremely counter-productive. The first few months of a client relationship are where the warning signs of any future problems start to appear. Iron out those issues now, and you can lay the foundation for a much smoother and more profitable relationship in the months and years to come.